Ledure
aims to build a robust retail & distribution network following the
partnership announcement & grow the business numbers exponentially by 2027
National, November 19, 2025 : Ledure, one of India’s fastest-growing LED lighting brands, signed
Bollywood superstar Ranbir Kapoor as its brand ambassador. The
partnership marks a significant step in Ledure’s journey to expand its national
footprint, its foray into other categories and position itself as a
national electrical brand and a trusted choice in the electrical industry.
This strategic collaboration will strengthen Ledure’s
pursuit of building deeper resonance with a wider consumer base and driving
stronger brand recall in a highly dynamic and enterprising
industry. Harping on multiple factors which the brand and the star have in
common such as the quality work, innovation in the field, & versatility, it
becomes a perfect partnership and amalgamation of interests that will
henceforth drive the brand’s growth vision and cement its position as a market
leader.
Speaking on the announcement, Mr. Ankit Gupta,
Director, Ledure Lightings Limited, said: “We are very excited with
this current development and whole-heartedly welcome Ranbir into the Ledure
family.”
“Ranbir, himself is a powerhouse of talent and is
among the most admired stars in the country. His charm, versatility, and mass
appeal make him the perfect choice to represent Ledure. We are confident this
collaboration will accelerate our journey of strengthening Ledure’s presence
across India and further consolidate our place in the competitive electrical
market,” he added.
Ranbir Kapoor briefly
expressed: “I am thrilled to collaborate with Ledure, a brand known for
its innovation and quality products. Lighting plays an integral role in shaping
our daily lives, and Ledure’s ethos of delivering excellence aligns closely
with my own values. I believe this partnership will be a fruitful one, and together
we will illuminate many more homes and spaces across the country.”
Looking ahead, Ledure Lightings Limited remains
committed to its core values such as innovation, consumer-centric solutions,
and sustainable growth. The brand projects strong business expansion in the
next couple of years, forecasting significant growth numbers by 2027 and
putting up a robust retail and distribution network nationwide. With this
new partnership, Ledure is confident of making lighting smarter, versatile,
more stylish, and accessible to every Indian household in closer resemblance to
star being onboarded.
About Ledure Lightings Limited:
Ledure is one of India’s fastest-growing lighting
brands, offering a wide range of high-quality, energy-efficient, and innovative
lighting & electrical solutions for homes, offices, and commercial spaces.
Established in 2014, the company has expanded its product verticals from LED
lighting solutions to wires, switches, switchgears and other accessories. With
significant retail presence across India, the company is committed to
redefining the electrical experience with products that combine cutting-edge
technology, modern design, and sustainability.
